February’s unprecedented winter freeze swept across Southeast Texas, affecting everything from agriculture to zoos. Citrus growers in the Rio Grande Valley, where the best Ruby Reds are produced, took an especially hard hit. As a result, this season’s yield of saleable Ruby Reds is lower than expected, and Texas grapefruit are in short supply. Consumers, however, are just as hungry for their favorite fruit. In order to meet their demand, Texas is relying more heavily on imported grapefruit from places like Mexico or South Africa. What does this mean for the grapefruit growers of Texas? Here’s the pulp.