Don't Mess With the Beaver

It is often said that “imitation is the sincerest form of flattery,” but this adage fails to mention that imitation can also lead to litigation. Last month, Buc-ee’s filed a lawsuit in the Western District of Missouri against Duckees Drive Thru, a Missouri-based liquor store, alleging trademark infringement. Buc-ee’s claims that the Duckees name and logo are “nearly identical” and will likely lead to confusion.

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